Any Agency Can Get You Fans.
We Deliver Sales.

Better Leads …and More of Them. Get Your Marketing Budget to Work Smarter

Boost My ROI

ASAP

Chat with the boss

What can North Star do?

Show Me

Browse case studies

Boost My ROI

ASAP

Chat with the boss

What can North Star do?

Show Me

Browse case studies
8,000,000 reasons

What's it like to link up with the crew that produced $8 million in leads produced last year?

  • Never leave money on the table in the form of un-pursued opportunities
  • Consistently stand out to the right decision-makers
  • Rest easy knowing your marketing efforts are at peak efficiency

It's maddening when the content you did in-house doesn't match your own standards.

Do you know that feeling when…

  • Your messages are on-brand but don’t resonate?
  • The effort is there, but the results fall flat…?
  • Going over budget happens lightning-fast!?
  • Leads fall into the rift between sales and marketing?
Audience-focused messaging beats casting pitches into the void every time.
Direct your messaging to the spaces where buyers make decisions.
The “right” tactic is the one that produces leads ready to buy. Sometimes that means ads and landing pages, other times it’s YouTube or even Reddit!

If your messages are on point but fail to produce business, a Rescue Package is the perfect way to get that one critical tweak or identify the right creative solution.

Timely / Evergreen
Conversational / All-business
Niche / General
Long-form / Skimmable
Timely

Changes in the industry, Company announcements.

Evergreen

Detailed guides, Case studies.

Conversational

First-person, friendly or even funny.

All-business

Technical language, professional tone.

Niche

Drilled-down topics, specific lists.

General

No specific industry, widely-applicable advice.

Long-form

Story-telling narrative, full paragraphs.

Skimmable

Bullet points, tables, short paragraphs.

Timely / Evergreen
Conversational / All-business
Timely

Changes in the industry, Company announcements.

Evergreen

Detailed guides, Case studies.

Conversational

First-person, friendly or even funny.

All-business

Technical language, professional tone.

Niche

Drilled-down topics, specific lists.

General

No specific industry, widely-applicable advice.

Long-form

Story-telling narrative, full paragraphs.

Skimmable

Bullet points, tables, short paragraphs.

Niche / General
Long-form / Skimmable
Draw in leads that are a true fit and ready to talk business
Build your company’s reputation and individual clout by contributing ideas to your field
Operate with the confidence of data and consistent improvements
Draw in leads that are a true fit and ready to talk business
Build your company’s reputation and individual clout by contributing ideas to your field
Operate with the confidence of data and consistent improvements
We get it.
You want to work with someone who gets you.
Luckily for you, authenticity is our way. We take the time to craft real messages that get real results. That includes understanding what makes you special and what makes your clients tick

“When we got on board with North Star HQ, we saw 40 to 60 percent engagement increases in just 60 days.“

Troy – Product Marketing Manager

“With a few simple tweaks of our existing systems, North Star HQ turned our digital presences into real lead-generating machines.”

Dave – Chief Revenue Officer

“Using YouTube strategically has opened up doors for us globally. The results have blown our expectations out of the water.”

James – Director of Digital Marketing

“When we got on board with North Star HQ, we saw 40 to 60 percent engagement increases in just 60 days.“

Troy – Product Marketing Manager

“With a few simple tweaks of our existing systems, North Star HQ turned our digital presences into real lead-generating machines.”

Dave – Chief Revenue Officer

“Using YouTube strategically has opened up doors for us globally. The results have blown our expectations out of the water.”

James – Director of Digital Marketing

Consistent processes for unique clients.
Every company is different.
We hope it stays that way.
At North Star HQ we’ve built more than an award-winning agency. We’ve hatched something we think will rock the B2B universe.

It’s time for your introduction to Not the Marketing Girl. You read that right.

NOT the Marketing Girl is our system for getting your own staff in shape to create and run agency-quality digital marketing in house independently, indefinitely. If you have in-house experts, it’s good business sense to let them shine!

Need help but not ready to walk away from your recent efforts? Not the Marketing Girl’s got you.

Fix Me Up with a 10-hour rescue package
Why work with an agency?

The value is unbeatable when you outsource to dedicated experts.
Get only the services you need.

Made-to-fit solutions:
Predictable CPA (Cost Per Lead)
Our software clients spend between $71 – $126 per lead.
Decrease CPA (Cost Per Acquisition)
Recently we cut one client’s cost per lead from $389 with the internal team) to $71 with North Star HQ.
Demos Scheduled
Produced 237 leads with 59 demos scheduled. In 6 months, this landed $478K in revenue.
Lead Pipeline Value
Generated 244 leads for a software client. The average deal size is $10,000. These leads are worth $2.45M in the pipeline value.
Pre-Qualified Leads
We sent one client 2491 business service leads averaging $2,700. That’s $6.7 MILLION in the pipeline.
Predictable CPA (Cost Per Lead)
Our software clients spend between $71 – $126 per lead.
Decrease CPA (Cost Per Acquisition)
Recently we cut one client’s cost per lead from $389 with the internal team) to $71 with North Star HQ.
Demos Scheduled
Produced 237 leads with 59 demos scheduled. In 6 months, this landed $478K in revenue.
Lead Pipeline Value
Generated 244 leads for a software client. The average deal size is $10,000. These leads are worth $2.45M in the pipeline value.
Pre-Qualified Leads
We sent one client 2491 business service leads averaging $2,700. That’s $6.7 MILLION in the pipeline.
We’ve got the process down.
You just need to get on board.
Get an estimate
The greatest achievements start from the simplest questions
We build and implement your system
  • Identify opportunities to showcase your strengths and reach decision-makers
  • Direct, authentic messaging delivered via an ironclad workflow
  • Monitor and fine-tune the system to expand reach
Revel in your success
When you’ve got quality leads coming in you can focus on doing your best work
Interesting, useful messages cut through the cloud of like-chasing and empty pitches. There are some agencies that want worldwide domination — but honestly, we just want to work with great people to create things we’re all proud of.
“We’ve got the tools, we’ve got the talent!!” – Winston Zeddemore, Ghostbuster
Numbers are Our Friends
Whether you’re making coffee or flying to another world, you’ve got to work with reality. We handle tracking and analyzing stats for our clients with tools like the ROI calculator.
I Want to Try it Out