Most business owners are concerned with how they are going to market their business. After all, a business can’t succeed without effective marketing. In 2017, marketing online has become one of the greatest options for businesses. In fact, social media platforms are...
What is a UTM? You may be wondering It’s quite easy to see whether or not you’re getting traffic by just syncing your site to Google Analytics. However, have you ever wondered specifically where it’s coming from? Sure, it’s cool to see it’s coming from Google, Etsy,...
Did you know that Instagram had 600 million monthly active users as of December 2016 and is currently the most popular app for social networking? Visual storytelling is now key to a successful marketing strategy. Consumers devour everything visual – from...
It’s important to maintain your company’s status as the de facto expert in the industry. You need content to fill out Facebook posts, LinkedIn, Quora, Reddit, and the website! Prepare yourselves for an exhaustive reference list the next time you need a...
Many people think the biggest challenge facing content marketers is coming up with fresh content. As a result, they tend to focus more on quantity, often at the expense of good quality. But the primary goal of any content marketing strategy should be shareability. The...
Do you know what to do after you host a Facebook, Instagram, or YouTube Live event? It’s certainly the digital equivalent of speaking in person at an event so is there even a protocol in place for such a thing? Think of it this way – are you in an elite...