Alright, now might be the time that billboards and direct mail postcards make their way back to the mainstream, so here’s how to track it. 🛤️ Or, I guess I should say, here’s how I used to track it when I bought billboards for a company 15 years ago....
Looking at some forecasts for 2023 and what’s on the radar regarding marketing. 👁️ Are billboards back? 👁️ There was a time in my career when I bought billboards for my company. 🎯 Some of those billboards ranged from a couple...
How many times have you filled out a form online, and the response was, “Thanks! We will get back to you shortly.” 🙈 And if you’re like me, I ask, “When? What’s shortly? When are you getting back to me?” 😡 A Harvard Study review put out a study called...
I’m all for learning and growing. It’s honestly one of my favorite things to do, but always in hindsight. 📚 I have noticed this trend in the online business world, where business owners constantly feel like they need to learn more more more. They always need...
Here’s some data that I thought was really interesting that might change how you go about getting clients. 📊 If you have a 9 out of 10 client-getting strategy, but you’re only consistent with that 1 out of 10 times, You have a 9% chance of success. 👎...
We like things that we are familiar with. 🧸 It’s called the mirror exposure effect. 🪞 So, the next time you are reaching out to a new contact with an email, an ask, or a new pitch, think about how you can use other brands and companies that person is...
