Reach More Customers While Saving Money
Chatbot technology is the latest marketing tool that could reach more potential customers while adding more to your bottom line. As found on Fortune, “Those Annoying Chatbots Can Save Business Billions” by Darrow, B. (2017, May 1) recaps Juniper Research’s findings. Juniper forecasts that chatbots could save companies billions as their artificial intelligence expands.
Chatbots are noted to be one of the more popular technologies moving into the B2B marketing arena found on Ross Simmonds‘ “The Rise of Chatbots: 4 Ways Bots Will Impact B2B Marketing Long Term.” If you can visualize your chatbot having the capability to “manage all of our outbound sales efforts, manage your entire social media presence and almost completely automate your inbound and outbound marketing efforts”, you may envision how your company can reach more customers and lower marketing expense.
Other Tools and Buzz
Sprout Social is a great resource to understand the chatbot revolution and how to implement this technology into your marketing plan inclusive of social media platforms. “The Complete Guide to Chatbots in 2018”gives you a step-by-step guide that simplifies this trending innovation that is becoming more important to compete in today’s technologically advanced world.
Chatbots are all “abuzz” as found on AdExpresso. “The Most 5 Inspiring Chatbots on Facebook Messenger” by Tate, A. (2016, June 22) reveals how you are able to quickly introduce your company, show its value, easily engage with potential customers and easily collect data via the Facebook platform. “Bots will be huge” and companies will be able to reach more potential customers “at a fraction of the cost.”
North Star HQ has the expertise to help you further understand and develop your chatbot technology to gain more presence on the social media platforms and manage the data from Facebook, LinkedIn, Pinterest and/or Instagram. Contact us for a quick demo to see how we can help you gain control of your marketing results and API level insights now and into the future.