{"id":5549,"date":"2017-10-17T02:31:30","date_gmt":"2017-10-17T02:31:30","guid":{"rendered":"https:\/\/northstarhq.com\/?p=5549"},"modified":"2017-10-17T02:31:30","modified_gmt":"2017-10-17T02:31:30","slug":"marketing-how-tos-how-to-track-marketing-metrics","status":"publish","type":"post","link":"https:\/\/northstarhq.com\/marketing-how-tos-how-to-track-marketing-metrics\/","title":{"rendered":"Marketing How To’s: How to Track Marketing Metrics"},"content":{"rendered":"
A marketing agent or CMO with detailed knowledge of data on his side is a tough act to beat in today\u2019s world. Especially if they know inside and out the idea of metrics, and how to follow them. Today, most know the basics of metric follow: leads and traffic and other such basic metrics. But there are other types, more advanced or niche that can help your marketing team immensely. The following content marketing metrics are organized into 7 different types.<\/p>\n
#1. Consumption<\/strong><\/p>\n #2. Retention<\/strong><\/p>\n #3. Sales<\/strong><\/p>\n #4. Engagement<\/strong><\/p>\n #5. Lead metrics<\/strong><\/p>\n #6. Sharing<\/strong><\/p>\n #7. Production\/cost<\/strong><\/p>\n While not every metric listed above is necessarily a marketing metric, every single one of them ties back into marketing in some way. And being aware of these metrics can help your marketing team get a much tighter grip on marketing better to your customers. So remember these 7 types of content marketing metrics, and implement them whenever you can.<\/p>\n A marketing agent or CMO with detailed knowledge of data on his side is a tough act to beat in today\u2019s world. Especially if they know inside and out the idea of metrics, and how to follow them. Today, most know the basics of metric follow: leads and traffic and other such basic metrics. But […]<\/p>\n","protected":false},"author":2,"featured_media":5550,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[187,73,188],"tags":[312,437,371,488],"_links":{"self":[{"href":"https:\/\/northstarhq.com\/wp-json\/wp\/v2\/posts\/5549"}],"collection":[{"href":"https:\/\/northstarhq.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/northstarhq.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/northstarhq.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/northstarhq.com\/wp-json\/wp\/v2\/comments?post=5549"}],"version-history":[{"count":0,"href":"https:\/\/northstarhq.com\/wp-json\/wp\/v2\/posts\/5549\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/northstarhq.com\/wp-json\/wp\/v2\/media\/5550"}],"wp:attachment":[{"href":"https:\/\/northstarhq.com\/wp-json\/wp\/v2\/media?parent=5549"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/northstarhq.com\/wp-json\/wp\/v2\/categories?post=5549"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/northstarhq.com\/wp-json\/wp\/v2\/tags?post=5549"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}\n
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