Steps in Finding Your Online Voice While I do love vanilla ice cream, a vanilla sounding voice doesn’t work online. In the world of social media and online marketing, there is an avalanche of noise. In order to be found, be heard and be adored your content must...
When someone signs up for your email newsletter they are raising their hand and saying: “I’m interested in your business,” “I like your brand,” “I need your help.” They like you and they are an easy target to funnel to your Facebook Page. Use this two step process to...
You’ve seen it. “Get it while you can.” “Limited time only.” “Offer expires soon!” This is the exact marketing strategy that the sells McDonald’s McRib. “It’s back. Get Yours!” While I’m not a fan of the McRib, I am a fan of creating a sense of urgency for your...
In spite of all the buzz and results companies are getting from social media, email still converts the best! Here are 7 Do’s and Don’ts of Email Marketing. Offer Value in the Subject Line: With 2.8 million emails sent every SECOND, subscribers need to...
Discover how to rank higher on google with these tips. Remember your first date? Maybe a little awkward, but your main goal was to show up and look good! The same is true when you customers are searching on Google; you’re business needs to show up so they can find you...
Pinterest is hot! But before we even get to that point I know you’re thinking, “I’m on Facebook, Twitter and Google+. Social media already overwhelms me…do I need to be on Pinterest too?” Yes, here’s why: Pinterest is referring more web traffic to...
