What are the 5 Biggest Ad Trends expected for 2020? Because advertising operates on razor-thin edges and staying ahead of the curve is critical, many agencies have embraced the move to more complex technology more quickly than other industries. As we move into 2020,...
Artificial Intelligence (AI), or machine learning, has been a part of consumers’ lives for years in the form of suggested purchases at Amazon, videos on YouTube, and places to go on Google Maps. AI takes a set of data points about a customer and makes the...
Customer relationship management (CRM) is a pretty hot term being bandied about among digital marketers and SEO experts. What many don’t realize is that CRM is not just a piece of software. It is a mindset. As such, CRM should be an integral part of every...