One of my favorite Tim Feriss quotes is, “Focus on being productive, not busy.”
The social media space is a busy one and as a business owner you could chase your tail all day and still not make a dent in using social for sales.
This is a list of the platforms our team uses to help eliminate business and be productive.
Reporting Systems: Reporting is too often over looked but we love it. These reports tell us what is working (ie: what to do more of) and what is not working (ie: what to tweak). When you know this, you can spend your time do more of what works….instead of the reciprocal.
Facebook Insights
Facebook Ad Insights
Twitter Analytics
Hootsuite Analytics
Tailwind Analytics for Pinterest
Iconosquare Analytics for Instagram
Scheduling Tools: Social Media is an around the clock type of job but it’s difficult to always make yourself available to post. We schedule the majority of branded post ahead of time.
Latergramme for Instagram
Buffer App for LinkedIn, Facebook and Twitter
Hootsuite for LinkedIn, Facebook and Twitter
Facebook Scheduler
Integration Tools: Most often, small business owners are using social for a simple reason…to grow their business. All of this activity should be producing leads. These are the platforms we use integration tools for email marketing, CRM and lead capture.
Mailchimp
Insightly
LeadPages
90% of social media success lies in the people behind the tools. Our team would love to help you! Schedule a Discovery Session here!