This is part two of how to keep clients happy for the long term. 🔥 Make sure you educate your client on what you’re doing for them. 👈 Many clients are in a different industry than you are, so they don’t know what all the back-end details and the...

Keeping clients happy and keeping clients for the long term doesn’t have to be such an uphill road. 🥵 When I look at businesses and I look at what it would mean for that business if that client did just a little bit more work with them, their business would...

Clients change their minds a lot. 🤯 But the question is, do you know how to handle it when clients change their minds, and no, I don’t mean you saying, “Yes, I would be happy to make the 15th round of edits for no pay; that’d be awesome!” 🙅...

My question is this. 🤔 What’s the deal with printing documents still?🖨️ It seems like more and more in the last couple of weeks people have asked me to print something, sign it, and send it back. 🙄 Now I’m a millennial and I’ve had...

Is it just me or have you also noticed that it seems like every company out there has the HR lady, they have the IT guy, and they have the marketing girl, or maybe their social media person? 🧍 Why can’t we ever call these people by their names or why can’t we...

Life can get hard. 😩 Between work, household chores, running a business, raising children, and all things in between, we don’t often stop to just enjoy life. 🌹 So this week with the holiday coming up, I am grateful for this day my family and I had...

Here’s part two on why North Star HQ has the name that does. 🌟 We essentially outgrew the other name. You can go to part one for more on that at https://lnkd.in/gbNZKQ_Y.  👈 I wanted a name that felt aspirational but also connected with people. The...

Part 1 Over the next week, I am going to focus on a series of posts on networking from home. 🏠 This is so embarrassing, but I don’t think I’m alone. 🙈 I’m pretty introverted and I’m pretty shy, and for a long time, I was encouraged by others to go to...

With so many new and inventive ways to market, we often lose sight of some of the good old fashion ways to spread awareness for your business. 🫣 I recently started thinking about the idea of 6 degrees of separation. It is said that we are all six or fewer...

⭐So when people say what are you doing? You say, things that please me. ⭐And they say toward what end? You say, pleasure. ⭐And they say, but really, what are you working on? You say, having a good time. ⭐And they say, but what do you hope...

Do you want to make sure people see your new content? 👀 Here’s a tip! 👐 If you’re in the same spot with the same shirt as I often am, people are going to think they’ve already seen that piece of content. 😔 So here’s your simple tip. Wear a hat!...

I was brainstorming ideas of what people might think is interesting about running a marketing agency. 💡 One of the things I came up with is about my marketing agency’s name and what my agency used to be called and why it’s something new now. 📛 I do see...

We all want the fastest way to get something done. 🏃‍♀️ And when people tell us this is a slow process, we don’t really like that. 😤 Yet, when it comes to sales and marketing that is how most things are done. ✔️ But...

Changing beliefs.  🙈 I used to think that wasn't possible to change what you actually think. 🤔 But in running this business there's actually a really big belief that I had a change in my core and my heart of hearts. 💗 When I started this...

Here's how to get more done during your work day! ✔️ It's called the Hot Potato method and it's basically exactly what you think of playing hot potato as a kid. 🥔 The hot potato passes from your hands to the next person to the next. You try to do...

Data shows that women are worse at negotiations than men. 🙄 Several years back, I went to a TED Talk and there was a professor from Stanford there. She studied negotiation, specifically comparing how women negotiate to how men negotiate. 🌟 And then she...